List of HTML5 Game Publishers & Sponsors

List of HTML5 Game Publishers & Sponsors

If you’re going to work with a company you should know more about them than just their name. To that end, I’ve thoroughly researched a variety of popular HTML5 game publishers and sponsors, and provided an overview of each.

The following list of HTML5 game publishers and sponsors is comprehensive but not complete; it never will be. New publishers will join the market, existing ones will leave, management will change, and reputations will evolve.

This list was originally published in my book Making Money With HTML5 but to ensure it stays up-to-date I have also published it here on my website. This list will be maintained and updated – bookmark the page for future reference!

In order to protect the information listed on this page, the rest of this article is locked. If you have any issues unlocking the page please Contact Me.

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I hope you find this list useful and informative, and remember to check back for updates.

Thanks for reading!

Matthew

Comments(47)

  1. Samuel

    Reply

    I can vouch for Spil Games. I’ve worked with them and they’re really professional. I’ve made good money with them too. You need to work very hard to make sure your product is of the quality they require it though. Trust me. When I started out I was pitching games I thought were good but it turned out they looked really amateur.

  2. Adie

    Reply

    Thanks very much for sharing this Matthew. I have a question, Are those publishers always require paperworks to work with?
    If it’s about agreement, isn’t there a bunch of alternatives that can be done online?

    • Not every publishers requires paperwork. Some will do deals without a contract, and some are on the opposite end of the spectrum and will require an excessive amount of paperwork.

      You can just download, print, sign, scan, and upload a contract to complete it online.

  3. Greg Froning

    Reply

    Great list, there are a few in it I have not tried in the past and may see how it goes. Look forward to seeing more content from you.

  4. Ruub

    Reply

    Hai Matthew,

    What is this, and what about the competition?! I think it’s very helpful and most pleasing for html5 game developers (hi there!) to see this and somehow it seems admirable. Except for the extra traffic, I’d like to hear what your next move is..!

    What is your masterplan?!

    Cheers,
    Ruub

  5. James

    Reply

    Have you managed to sell any of your games to Spill Games yet?

  6. Samuel

    Reply

    Matthew, when updating versions of your game, do you re-pitch the updated game to the same sponsors or do you give them the updated version for free?

    P.S I really like the updated version of your book. Keep up the good work.

    • I’m glad you liked the updated version of my book :)

      As for updated games, usually I will give them the update for free unless it is a complete overhaul (basically a sequel).

  7. Alan

    Reply

    Matthew, your book is truly very helpful.

    Always when I read something important I hold in hand a pencil in order to underline main parts and this book of yours is, practically full of sentences and sections underlined with one, too and three lines.

    I see that, unfortunately, this days there are just few (maybe 3-5) serious publishers worth of attention (I know this is changing). Anyway, your list will save a lot of time and effort. I appreciate also your technical advices regarding developing of games.

  8. Adam

    Reply

    Hi,

    I only have a question now. In your book you mention Graphic River as a place to find low priced graphic stuff, but as you may know, they have a standard and an extended license. The difference is that with the first you may not sell the game to the END-USER, while with the latter you can.

    Then, if I make a deal with, for example, Softgames, and I suppose the games are still going to be released for free, but I manage to get some money, shall I get the standard or the extended license?

    Thank you.

  9. Alessandro Costantino

    Reply

    Dear Matthew,

    Congratulations for this article. I have some questions to ask:
    1) Do you recommend to e-mail all the sponsors once and keep in touch with one of them that is interested on your game? Or is it better to contact the sponsors one by one?
    2) How much time do the sponsors take to answer?

    Thanks for the info,
    Alex

    • I generally mail all my contacts, all at once. You’d probably only contact them one by one if you’re trying to sell an exclusive license.

      Response time will vary. Some publishers will only take a few minutes to reply and others may take days or weeks.
      Matthew recently posted Online Income Report #028 – August 2014My Profile

  10. John Taylor

    Reply

    Great list.

  11. James

    Reply

    Hi Matthew ,

    I am about to buy Gamemaker HTML5 Addon and was wondering do I have to buy the android and ios module also in order to sell mobile games this might sound dumb but i need to ask it or can I just get HTML5 Addon then make all games I want without worrying about the other modules

    • The iOS/Android modules allow you to build “native” applications which you might publish on the App Store or Google Play. HTML5 games can be played on both iOS/Android, but they are played on the “mobile web” and aren’t native to either platform.

      You can sell native iOS/Android mobile games, or you can sell HTML5 mobile games.
      Matthew recently posted Online Income Report #036 – April 2015My Profile

      • James

        Reply

        Thank you this has been driven me insane. im about to get the html5 module. this has helped me not spend anymore than i needed.

  12. Morgan

    Reply

    Hi Matthew, I’ve read your blog on/off for a few years now. I’m pretty tempted to buy your book but I just had one question: this post shows a few publishers/sponsors, but does the book also mention if they have certain requirements for games (clay.io SDK, HTML5 and Android version, etc)?

    • Hi Morgan – that type of information is not included. A few of these publishers will ask for the iOS/Android rights, but it’s very uncommon. Most of them are just buying a standard HTML5 distribution license. I have never seen a publisher request a third party API like clay.io though. I hope this helps!
      Matthew recently posted Online Income Report #038 – June 2015My Profile

  13. Rose Jemmy

    Reply

    Amazing thanks for beautiful article.

  14. Michal

    Reply

    Hello Matthew,
    I am doing my work in shadows to get into market, and have actually question if you could give an advice.

    As web developer I’ve chosen a path to use Phaser.io engine to make my games (and Cocoon.js to wrap it up to mobiles). Do you think that publishers will have anything against such approach?

  15. Andre

    Reply

    Where are armor games?

    They make exclusive license and pay average 1k to 5k
    I know games that armor games paid 30k.

  16. Bagus Aji Santoso

    Reply

    Could you also tell us which one is the recommended one after another?

  17. Andrew Howard

    Reply

    Have you ever worked with fgl.com? I ask as the boss in charge of it has a youtube video discussing you and how you are earning, and his platform sounds kinda cool, but I don’t know much about it.

    • Hi Andrew – I have worked with FGL before but they’re not exactly a publisher, they’re a marketplace. However, it’s my understanding that they are more interested in native mobile rather than HTML5 at the moment.
      Matthew recently posted Online Income Report #050 – June 2016My Profile

  18. wolv

    Reply

    Hi Matthew.

    Sorry for my somewhat irrelevant question, but i’d like to ask something.

    GameMaker Studio Master is currently $15 on sale (includes HTML5/iOS/Android export modules), do you think this is a good investment for a novice with little programming knowledge?

    • Of course. It should be an auto-buy at that price.

  19. XdebugX

    Reply

    Thanks for this great resource Matthew. If possible could you list a contact point or link to where/how to contact some of these publishers? Going to their websites some of them I still can’t find how to contact them about selling them a game.

    • I can’t list that information. By sharing contact info, I would be inviting thousands of developers to spam the listed publishers. I have already seen that happen on a large scale before, and it ruined the contacts for everyone. My stance is that the developers who put in the work (research) deserve to get the sales…this is a starting point only.
      Matthew recently posted Online Income Report #052 – August 2016My Profile

  20. Andrew

    Reply

    Thanks for providing this list for free!
    To add to what XdebugX asked, I found it was pretty easy to contact every publisher on the list in under an hour (with the exception of one defunct one) by simply clicking the first, or else second, site link, and looking for a ‘Developers’ link, or else a ‘Contact’ link, leading to a form to fill out, or an e-mail address to e-mail.

    • Yeah – it’s not too difficult and it’s good practice too. Developers should continue to do their own research and outreach beyond this list.

  21. Andrew

    Reply

    A question, only if you don’t mind: What are your thoughts about replying to rejections, such as to the effect of?: “Please feel free to let me know what changes to [Game title] you would like to see in order to be interested in it.”
    I feel this is a good and logical response, as I’m completely in the dark about their likes and dislikes, and am too burnt-out to invest more effort into another possible rejection, including effort based on other people’s/developer’s suggestions/feedback instead of the actual publisher itself. I would also want to send the follow-up e-mail one week later when they don’t reply.
    [email protected]’s response in particular states: “For questions about having your game reconsidered for release on Xbox One, please email [e-mail]. We’d be happy to chat with you further about your submission, and wish you the best of luck in your endeavors.”
    So I asked the above question. But it’s been a week later. It’s possible they’re compiling the sort of specific to-do list I seek, or it’s possible that they never reveal to developers what they would want changed.

    • If a client/customer is not interested in your initial offering, they will rarely be interested in a modified version. It’s a slightly desperate long-shot, and since clients typically won’t commit in writing until the changes are made, it’s risky too. A better strategy is to expand your understanding of the market and improve your initial offering (see: market research).
      Matthew recently posted Online Income Report #060 – Apr/May/Jun 2017My Profile

  22. Viktor

    Reply

    Greetings! When did you last worked with admeen.com?

    It seems they do not want the new games:

    “We do not wish to receive e-mails regarding new games. If we want to publish your game we will contact you once we have spotted it. So please do not use this form to submit your game, those messages will be ignored.”

  23. Nikol

    Reply

    Do you have plans to update this area?
    Will you help me more, thank you!

    • I’m working on a small update, it should be ready soon.

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