Online Income Report #031 – November 2014

Each month I publish a fully transparent income report which documents my online earnings. These income reports exist to demonstrate my progress, share my experiences, and motivate others who want to make money online.

Check out my online income report for November 2014.

What I Did In November

I had a really fun and profitable month. What more could I ask for?

Enjoyed A Break

I haven’t had more than a week to myself since I launched my business in early 2012. I was really starting to feel burnt out, especially during these past few months. This year has been unrelenting and totally exhausting! So, I finally indulged in a perk of self-employment and decided to take all of November off work.

I spent the entire month doing absolutely nothing productive. I caught up on a bunch of next-gen Xbox One releases, played far too much Hearthstone and online poker, and even tuned in to Blizzcon for a few days. It was just what I needed; I feel refreshed and ready to end the year on a high.

Prepared For 2015

Without work constantly on my mind, I was able to reflect on 2014 and start planning for 2015. I take New Year’s resolutions very seriously and love the motivation boost that I get from a fresh start.

Going into 2015, I have something that I haven’t had before: financial stability. My online income has been especially fruitful lately ($39,253 profit in the last 3 months alone), and I’ve been able to save enough to carry me through the new year.

This means I’ll finally be able to work on my more ambitious (and neglected) creative projects, such as Aeon Chapters, without worrying about money. This is the exact position that I’ve been working towards since day one.

I’ll be doing a whole lot more game development next year, that’s for sure.

Other Stuff

A few other things happened this month.

The G20 summit was held here in Brisbane, Australia with all the world leaders gathered within eyeshot. There was a huge military presence like I have never seen before. The city itself was hit by an insane record-breaking storm a few weeks later (which was fun to watch from my highrise apartment but probably not to be caught in).

Towards the end of the month I decided to give this website a fresh coat of paint, as you may have noticed. The blog has been in desperate need of a refresh for quite a while now. The transition from old to new isn’t complete, so parts of the site may seem a little unfinished – bear with me.


Platform Overview

Here’s a quick look at how my online platform performed during November 2014.


The games I publish were played 1,405,075 times (19,304,120 total) and 97,686 mobile ads were displayed in sessions I hosted.

This month, traffic to my HTML5 games jumped to a record high! That’s 31 plays per minute. At this rate, I should reach 20 million total plays by the end of the year. That would be absolutely incredible.


My websites were viewed 45,263 times (5,057,425 total) by 19,615 unique visitors.

Traffic to my websites was significantly lower than it was in October. I made an effort to boost traffic last month (in order to reach 5 million total page views) so the drop was expected.

I’m planning to do a lot more blogging in 2015, and I’ll be adding more diversity to the content I publish. I don’t post hardly as often as I’d like to at the moment. I have a lot of changes planned for this website in the coming year.

If you’re interested in starting your own website, check out this blogging guide for beginners to get started.



I have a total of 25,767 subscribers across various platforms, up 1,181 from last month. My current Klout score of 61.90 places me in the top 7% of influential social media users.

Twitter – 15,699 (+993) ¹ ² ³
Facebook – 7,450 (+106) ¹ ²
Newsletters – 2,618 (+82)

Social media growth was very consistent, as it has been for most of the year. I’d still like to greatly improve some of these metrics but that will have to wait until 2015.

Online Income Report

Even though I didn’t do any work this month, I set up plenty of work for December. I always try to get paid in advance and that’s reflected in this month’s earnings. My passive income streams also performed well.

Crunching The Numbers


During November 2014 I earned a total of $10,053 solely online, up $6,840 from last month.


I was prepared to earn basically nothing this month, and that would have been perfectly fine. Instead, I scored my third five-digit month of the year. Huh?

This came as a surprise to me, but I suppose it’s just that time of year when companies are rushing to finish projects and meet deadlines. I also set up some work for early 2015 so hopefully I won’t repeat my Q1 income slump from earlier this year.

icon-coinsSales of my book Making Money With HTML5 were down from last month’s peak, but are still at a very acceptable level. In fact, book sales was the only income stream that didn’t improve this month. I even gained a new client for my premium HTML5 consulting service which is rare.

Revenue from ads shown in my HTML5 games hit a peak for the year. I have invested a lot of time into improving this metric, but it has been such an uphill battle. I may have an opportunity to greatly increase my ad revenue in the coming months.

Finally, HTML5 sponsorships were my best source of income as usual. I have been developing exclusive content for clients more often lately, however I still frequently license HTML5 games to companies and gaming portals. I will maintain this mix of client work and standard licensing into the new year.

What’s Next?

In December I’ll be clearing a backlog of work that I’ve already been paid for, though my goal is to take it easy over the holiday season. I’ll be tinkering away at my major project Aeon Chapters on a near-daily basis, and I even have a $700 cash giveaway planned for December! It should be a productive month.

Thanks for reading!


  • Deryn says:

    A month off sounds to recharge sounds like just what you needed, good for you! Congrats on a great year :) Thank you so much for sharing your insights and tips!

  • Alan says:

    Sincere congratulations on your income report for last month !
    Imagine if we all succeed to fulfil our good plans (in life) 86 % as you done so far for this year (it is still not the end of 2014)….
    In the winter I will have more time to work further on my portfolio of games.
    Idea about more blogging seems fine to me…your blogs are interesting and useful.

    • Matthew says:

      Thank you! I just hope I can find the time (and energy) to post more. There are a lot of topics I want to cover.

  • Allan says:

    Great report once again! You mentioned investing time in improving HTML 5 ad revenue, I would love to see some blog posts on your strategies there, what works best, what doesn’t work as well, etc…

    • Matthew says:

      I have been meaning to write about my HTML5 ad revenue in more detail. Hopefully early next year I will have the time. Thanks for reading.

  • Kevin says:

    Congrats! You’re living the dream! :-)

  • xot says:

    Wow, you’re getting really close to that $100,000 goal. Impressive year.

    • Matthew says:

      2014 started off really slowly but definitely picked up towards the end here. I’ve been very fortunate this year.

  • Aaron Burton says:

    BOOM! Proud of you man! Very very inspiring. Wish you the best of luck! Keep going! :D

  • Sujit Yadav says:

    Thanks for the report Mathew. Hoping for a great Giveaway..:-)

    • Matthew says:

      Thanks for reading! The giveaway went really well last year so it should be even better this year :)

  • Mitchell says:

    Hey Matthew! Very very nice income report for November :D Wasn’t expecting five digits again but expecting close to it :P

    That’s a huge surprise and a huge motivation XXD That’s excellent! This is very inspiring! I hope you reach your goal of $100,000 of income for the year! :D

    Enjoy your holidays and the festive season! Have a Merry Christmas Matthew :) (I’m sure you will)