Online Income Report #032 – December 2014

Each month I publish a fully transparent income report which documents my online earnings. These income reports exist to demonstrate my progress, share my experiences, and motivate others who want to make money online.

Check out my online income report for December 2014.

What I Did In December

This was a slow month…which is exactly what I wanted.

Wrapped Up 2014

In December I finalized my 2014 workload and tried to enjoy the holiday season. I had to clear up some client work, and I even made some progress on my major project Aeon Chapters (though I haven’t posted a new development log yet). I also spent a lot of time reorganizing my digital workspace and streamlining my workflow…which was about as fun as it sounds. I always try to be prepared for the New Year.

fgl-iconInterviewed By FGL

It’s been quite a while since I published an interview so this month I jumped at the opportunity to share my interview with FGL. FGL, also known as Flash Game Licenses, is one of the largest online marketplaces for buying and selling game licenses. In the interview I discuss why I took an early interest in HTML5, why I’m so committed to financial transparency, and even which tools I recommend for 2D game development. Check it out!

Hosted A Christmas Giveaway

My favorite part of the month was hosting a $700 cash giveaway for my readers and social media followers. This was the second year in a row that I’ve hosted a Christmas giveaway; I had a lot of fun with it and I hope everyone that participated did too.

Let’s move on to the final numbers of 2014. It’s been a crazy and unpredictable year!

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Platform Overview

Here’s a quick look at how my online platform performed during December 2014.

Games

The games I publish were played 1,489,185 times (20,793,305 total) and 112,487 mobile ads were displayed in sessions I hosted.

Traffic to my HTML5 games was narrowly better than last month, setting a new record. These huge numbers really validate my efforts as not only a developer, but as a publisher too. It’s great to end the year on such a high!

In total, the games I publish were played 10,161,636 times in 2014.

Websites

My websites were viewed 50,429 times (5,107,854 total) by 20,604 unique visitors.

Traffic to my websites increased, partially thanks to my Christmas giveaway.

I didn’t publish any new content on my other website, GameMaker Blog, and I haven’t felt obligated to lately. I recently distanced myself from the GameMaker community and find my time is better spent elsewhere (such as actually making games). However, the site will stay live while I figure out what to do with it.

In total, my websites were viewed 772,344 times in 2014.

Subscribers

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I have a total of 26,943 subscribers across various platforms, up 1,176 from last month. My current Klout score of 61.90 places me in the top 7% of influential social media users.

Twitter – 16,591 (+892) ¹ ² ³
Facebook – 7,641 (+191) ¹ ² ³
Newsletters – 2,711 (+93)

I gained just a few less subscribers this month than I did last. I don’t know how my social media growth has remained so consistent throughout the year but I’m certainly starting to reach a wide audience. It wasn’t that long ago that I only had 300 followers on my personal Twitter account…now I can talk to 8,000+ people at the click of a button!

In total, I gained 14,938 subscribers in 2014.

Online Income Report

Last month I earned over $10,000 online, most of which was an advance payment for work that I completed in December. But aside from that, I enjoyed a pretty relaxed month and tried to limit my workload over the Christmas holidays.

Crunching The Numbers

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During December 2014 I earned a total of $2,638 solely online, down $7,415 from last month.

Summary

As you can see, my passive revenue streams carried me through this month. I’ve always placed high value on passive income; it gives me the freedom to take time off knowing that I still have money coming in. I may be relying on passive income more than ever in 2015 while I work to further diversify my income with projects such as Aeon Chapters.

Sales of my book Making Money With HTML5 remained stable this month and even took the top earning spot. I currently have a small update planned for the book which will probably be released in February (all buyers receive lifetime updates for free).

2014 Online Income Goal

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My goal for 2014 was to earn USD $100,000 solely online.

In total, I earned USD $89,469 online in 2014.

 

I got much closer to my goal than I expected…it was an extremely ambitious target. Making $100 online is hard enough let alone $100,000. Even though I didn’t reach my goal, I’m proud of my effort and will certainly aim high once again in 2015.

What’s Next?

In January I’ll be putting my plans for the New Year into action. I intend to start a whole new routine that will have me working less hours per day, and I have a lot of other changes planned too. I’ll be working on new projects and making extensive improvements to my existing income streams. But I’ll discuss all of that and more in next month’s installment.

Thanks for reading!

Matthew

  • Josh says:

    About how many hours per day do you currently work?

    • Matthew says:

      Towards the end of 2014 I was working 8-12 hours (6 days per week). In 2015, I’m trying to cut down to 5-7 hours (6 days per week still).

      • Mitt says:

        How do you spend those working hours? Is it mostly developing the games or do you have a routine of something else entirely?

        • Matthew says:

          It really varies a whole lot. I spend less time making games than I’d like; there is a whole other side to managing and maintaining a business which is very time-consuming.

  • Sujit says:

    You work a lot Mathew. Lots of concentration is needed for this.Best of luck…

    • Matthew says:

      Thanks Sujit. It can be very draining at times, especially when I’m not taking frequent breaks.

  • Hey Matthew! Not a bad December at all! :) Your passive income streams are great saviors! :P 2015 is looking like a good year, and with your new plan I’m curious to see how it treats you during the year! Happy New Year Matthew, I hope this year is exciting and full or success! :D

  • thebosz says:

    Congrats on getting so close to your goal!

    May I ask why you’re distancing yourself from the Game Maker community?

    I look forward to riding along on another great year!

    • Matthew says:

      Too many trolls and too much negativity. And I just wasn’t finding the discussion on the GameMaker Community forums engaging anymore. I still love the software, though.

      Thanks for your comment.

  • kengy says:

    man i think 2014 was a great year!!!, yeah!

  • I’m a Unity dev’ and I intend to focus more on casual games now. But I guess that most sponsors don’t accept Unity or WebGL submissions. So, should I learn GameMaker Studio (GML) or should I stick to Unity and only focus to compliant sponsors? I mean are they enough numerous to make a living with only them (maybe doing only premium quality games exclusive deals)?

    • Matthew says:

      At the end of the day, I don’t think Unity is the right tool for the job. There are plenty of better options for 2D HTML5 game development, whether you choose GameMaker Studio or Construct 2, or a framework.

  • Navneet Sayss says:

    Ohh that was soo close…but overall the numbers are great. You deserve it…you are inspiration of us!