Online Income Report #042 – October 2015

Each month I publish a fully transparent income report which documents my online earnings. These income reports exist to demonstrate my progress, share my experiences, and motivate others who want to make money online.

Check out my online income report for October 2015.

daysoffWhat I Did In October

October was a productive and highly profitable month.

Book Launch

I recently announced my new book called Learn To Make Games. I have been working on this secret project for a few months now, and I’m excited to finally launch it. This book is designed for absolute beginners who are looking for an entry-point into the world of independent game development. Learn To Make Games is currently available to pre-order at a heavily discounted rate, and you can earn special benefits for ordering early too.

Click here for more info »

New Games

I had a massive workload this month, but I made the time to design several new games. My portfolio has been far too static this year. I currently have 5 new games in development including an experimental high-budget game, and I have been reskinning some of my older games too.

I won’t reach my goal of having published 50 games this year, but I should reach 40 at least. That’s a lot of games!

Other Stuff

I worked 116 productive hours in October and took 10/31 days off.

I’m currently playing Call of Duty: Black Ops 3, watching American Horror Story, and Killswitch was the best movie I saw this month.

black-ops-3

Platform Overview

Here’s a quick look at how my online platform performed during October 2015.

platform-overviewGames

The games I publish were played 697,163 times (29,843,386 total).

Websites

My websites were viewed 45,677 times (5,550,406 total) by 24,486 unique visitors.

Subscribers

I have a total of 36,027 subscribers across various platforms, up 1,650 from last month. My current Klout score of 54.66 places me in the top 10% of influential social media users.

Twitter – 24,215 (+1,392) ¹ ² ³
Facebook – 7,683 (+48) ¹ ²
Newsletters – 4,129 (+210)

As was the case last month, social media growth has been exceptional once again. However, Facebook remains the weak link and has dwindling value to me.

You can subscribe to my newsletter at the end of this post.

Online Income Report

I put in the extra effort this month and subsequently reaped the rewards.

graph-october-2015

During October 2015 I earned $10,022 USD solely online ($243,956 total), up $3,257 from last month. My average income over the past 12 months is $5,620 so this was a significantly above average month.

Summary

Finally, another five-digit month. I haven’t had a month this good since April when I made $10,463 online. I didn’t quite reach that mark this month, but this is a fantastic result regardless. I sold a ton of my HTML5 games in October, including some that aren’t publicly available yet.

As I predicted, the demand for HTML5 games is skyrocketing as the holiday season approaches.

Sales of my book Making Money With HTML5 were strong following last month’s major update, and I even gained a new client for my HTML5 consulting service which is always welcome. With the launch of my new book Learn To Make Games I expect book sales to become an invaluable part of my online income. The consistency of book sales really helps to counteract the volatility of game sales.

What’s Next?

I have a whole lot of work planned for November. I need to continue my sales push and make the most out of the year before Christmas arrives, since business historically slows once the holiday season concludes. No matter how November and December turn out, I will end the year on a high after this month’s results.

Thanks for reading!

Matthew

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  • Renato says:

    Nice report! Aways inspiring. But i really miss the specific data about HTML5 games income. (how much is from licensing and how much is from passive sources)

    • Matthew says:

      Hi Renato – it is currently 100% from licensing as I removed ads from my games about 6 months ago. Thanks for reading!

  • Rob says:

    Hey man, awesome report yet again! One thing I was looking for, or maybe something that can be added in sometime in the future is the excel sheet with your hours on there. I have been looking to use something like this but I have no idea where to start lol.

    • Matthew says:

      Thanks! I actually use an app called RescueTime to track how long I spend on “productive” tasks. So even though I spent ~200 hours at my computer in October, only 116 hours counted as “productive”.

  • Victor says:

    Loved the post, as usual.
    Matthew, these 40 published games are all games you made yourself or are other people games that you publish for them included? How many games did you build this year?

    Looking forward to your report on november and december, hope you get 5 digits on both too!

    • Matthew says:

      Hi Victor – it’s a mix of games that I have made and that my partners have made. Although, currently I’m making more games myself since I phased out this partnership model at the start of the year.

      • Kyle says:

        cool man – I am taking a phaser tutorial from zenva. Do publishers / bloggers make good $ if they make an entertainment plaza/website with games/posts on it? If so who are some big publishers? Is it hard to become a big publisher?

  • Aden Humbert says:

    Congratulations, Matthew. Sounds like you had a really great month. Best of luck with book sales!

  • Phoebe says:

    Hi Matthew, I always like reading how well you are doing. I now own the pro version of GameMaker and a few extensions so I am still learning.

    I wanted to ask have you ever considered monetizing a Facebook game? Not sure if I have seen it done using GameMaker before o.o

    • Matthew says:

      No, I haven’t. Facebook is oversaturated with apps and I wouldn’t consider it to be a worthwhile monetization opportunity these days. It’s certainly possible but I know my time can be better invested in other platforms.

  • Fuxe says:

    Hi,
    Do you feel like there are few HTML5 websites willing to sponsor games right now?
    Is it still the best way to make money with HTML5 games?
    Cheers!

    • Matthew says:

      I feel like demand has been fairly consistent over the past 3 years, although competition has increased (of course). It’s still the best way to make money with HTML5 games in my opinion.

      • Fuxe says:

        Thanks, I always check your sponsor list & also have your book, keep up the good work!

  • Alexandra says:

    Congrats, nice to see your monthly stats! Just pre-ordered your ebook !

  • Vitaly says:

    Hello! Where can we find your games?

    • Matthew says:

      Check the navigation bar at the top of the website.

      • Vitaly says:

        Great! But what about other places where final gamers play it with internal ads or sponsor’s logo? Thanks!

        • Matthew says:

          You can read my list of HTML5 publishers & sponsors to easily find those locations.

  • Marcin says:

    Just discovered your website, definitely an interesting read.

    As for my question; I never knew that people sell HTML games since there are thousands upon thousands of websites featuring them, it seems like it would be extremely easy to just steal a game and publish it on a site, are there any measures of preventing this from happening? Some sort of DRM? I’m really curious.

    I wish you good luck with your goal. Can’t wait for future reports.

    • Matthew says:

      It doesn’t seem to be too common, actually. It’s obviously illegal and most websites/companies don’t steal content. You can protect your games with obfuscation and sitelock mechanics.

      • Marcin says:

        Interesting. Thank you for responding.

  • Hiren Shukla says:

    Nice report! Always inspiring.

  • Jay says:

    The biggest block for me is generating new game ideas.
    Do your books give any tips on that subject?

  • Francisco says:

    Hi Matthew!

    I love your Income Reports, in fact I am a passionate [fan] of income reports. I included you in my own personal list of favorite bloggers.

    By the way, 24k followers in Twitter is amazing, and 7k in Facebook. Do you have any strategy or kind of promotion for Facebook or do they come all of them naturally?

    Mod edit: excessive links removed, missing word added

    • Matthew says:

      Hi Francisco – thanks for including me on your list. I don’t invest too much time into Facebook promotion these days…now that Facebook makes it so difficult to get a message to your followers (unless you pay) it has lost most of its value. Twitter is definitely my preferred social media platform, where most of the monthly growth is natural.