Each month I publish a fully transparent income report which documents my online earnings. These income reports exist to demonstrate my progress, share my experiences, and motivate others who want to make money online.
Check out my online income report for July 2016.
What I Did In July
This month was quite similar to June when I made a $19,066 profit, however I didn’t reach those same heights again. Instead, I enjoyed a slower pace of work to avoid burning out, and now I’m behind on a few projects.
Maintenance & Taxes
I couldn’t write a less interesting headline, but that’s what I did this month. I cleared a lot of small overdue tasks and updated my websites and games. I also started working on my taxes, which takes an ungodly amount of time.
Aside from that, I have been working on client projects and delivering games, and I started outsourcing a bunch of new music to spice up my portfolio. With the current USD to AUD exchange rate, it’s a bad time for me to be spending money, but my games are overdue for some new music.
I can’t wait to start implementing the amazing tracks that my team has produced.
I worked 97 productive hours in July and took 9/31 days off (tracked using RescueTime).
Here’s a quick look at how my online platform performed during July 2016.
The games I publish were played 959,323 times (38,864,443 total).
Traffic to my HTML5 games remained fairly static in July. I continued working on the 8 games that I currently have in production, and made significant improvements to my latest game Jungle Slider based on a round of feedback that I received from my dedicated game testing group (roughly 300 people at the moment). I also updated Battleships for the first time since it was launched.
My websites were viewed 40,673 times (5,854,499 total) by 17,613 unique visitors.
Traffic to my websites was up about 30% this month, in part due to a series of optimizations which I implemented. I made improvements to social media integrations, general navigation, and the artwork used in posts. Additionally, I redesigned my homepage which was underperforming as a landing page. Learning how to start a blog from start to finish is simple enough, but the ongoing maintenance can be time-consuming.
I have a total of 45,350 subscribers across various platforms, up 603 from last month.
Social media growth was slow this month. I experimented with a few different strategies that didn’t work out, although I suspect my efforts translated into sales rather than followers. I also redesigned my newsletter sign up form this month, and while it still needs some tweaking, newsletter growth strengthened overall.
Online Income Report
After last month’s insane profits, the only direction this rollercoaster could head is down.
During July 2016 I earned $4,109 USD solely online ($314,003 total), down $14,957 from last month. My average income over the past 12 months is $7,353 so this was a significantly below average month.
It feels strange to call this month “significantly below average” but the past year has just been so incredibly profitable that even decent results look meek in comparison. I’m 100% satisfied with my earnings this month, and it’s always good to see diversity across the board with each of my main income sources pulling their weight.
I’ll be taking a break in August to catch my breath and prepare myself for the rest of the year. I have booked a 10 day holiday for late 2016 which I’m really looking forward to, and I’m starting to think about the holiday season itself and how I can make the most of it. I’m also looking at WordPress hosting options so that I can continue improving my website. I have tons of backlogged work to catch up on, but that will always be better than having nothing to do.
Thanks for reading!